Since 2006, the BR 03 has been a steady pillar of the Bell & Ross brand. Its iconic design is directly inspired by an aircraft’s cockpit, with the Maison building on its founding principle of functionality through the iconic “rounded square, four-screw”. The BR 03 collection follows the specifications of the Air Forces and its unique square case references cockpit onboard instrumentation. The BR 03 collection is rooted in the aerospace world, meeting the needs of professionals thanks to the precision, legibility and functionality of its genuine instrument watches. Bell & Ross chose to be part of the aeronautical world, working to meet the needs of professionals when it came to precision, readability, and functionality through true tool watches. Because Bell & Ross watches perfectly meet the needs of men who love extremes, it has become a flagship watch brand for professional users. Nowadays, astronauts, military pilots, divers, mine clearers and elite police alike use Bell & Ross watches as tools on their missions.